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| Creativity is a style of thought. Defining it is not easy. It works through association and gives rise to new ideas and concepts, inventions, discoveries – with results that are as original as they are effective. > |
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| For the French mathematician Henri Poincaré, the characteristics of ‘new’ and ‘useful’ are what define every creative act. How does one recognize a creative idea? What are the premises, conditions and results of the creative process? > |
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| Creativity is not the sole province of humankind. Animals also demonstrate creative behaviors. But animal and human creativity have different aims: survival on the one hand, and challenge as an end in itself on the other. > |
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| We share 98.6% of our genetic makeup with chimpanzees, yet we’re smarter. This is due to the descent of the larynx 2 million years ago, and the consequent development of language, of the brain and of abstract thought. > |
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| Why are some people more creative than others? Our DNA gives us a potential for intelligence, but environment and education transform it into reality. Not to mention talent, persistence, skill and favorable circumstances. > |
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| From Freud to Jung, from Arieti to Hillman, a brief inquiry into the roots of creativity in the unconscious, in archetypes, in dreams, in the imagination, and not necessarily in psychic distress. > |
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| Insight is a mysterious phenomenon, despite the numerous explanations that have been given. Does it happen by chance? If so, how? Here is a look at the models of the creative process proposed from Wallas onward. > |
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| Creativity, an individual mental trait, precedes innovation, a social and economic one. How do business and industry foster creativity? Why are education and social context so important? > |
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| How can we promote creativity? How can we disseminate a creative vision? How can we maximize creative thought, skills and talent? And how can we avoid getting lost in just talking about it? > |
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| "By choosing to say or not say one thing or another in one context or another, we make a choice that produces new meaning. And we do so creatively..." Does it really make sense to talk about creative and functional writing? > |
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